Regular and effective team meetings can play a crucial role in the success of your dental practice. That one simple-sounding factor can impact every aspect of your business. Your people, your patients, and your practice all benefit from regular and effective team meetings.
The core of your practice is your vision, your goals, and your strategy for achieving your goals. Each member of your team needs to understand your core values and, just as importantly, needs to understand their part in executing your strategic plan. Without that understanding, your team is working blindly and is unable to actively contribute toward reaching your goals for your business.
A team meeting is an ideal format for open discussion about your vision, goals, and strategy. Not only can you use this discussion to ensure every member is clear on your expectations, but you may find that their unique perspective creates an exchange of ideas on more effective ways to reach your goals and how each person can best contribute.
While not every team meeting needs to include high-level discussion of vision, goals, and strategy, it is a good idea to include this at least once or twice a year and when bringing a new employee into the team. Additionally, many successful dentists find that it is highly useful to touch on how the strategies are being implemented and to discuss any measurable progress toward goals on at least a monthly basis. This helps to keep your team engaged and motivated toward achievement.
Your patients need you to have team meetings. One of the most common components of an effective team meeting is education. Your team needs to know what the policies are, what is on the agenda for the day, if there are any specials being offered, if anyone is sick or on vacation. Any new ideas, training, or techniques that can be shared should be. Your patients need to know they will be given correct and consistent information from any member of your team. A team meeting makes sure everyone is on the same page.
Your practice needs team meetings. Teach your team how to ask patients for referrals. Word of mouth referrals can have a huge impact on your new customer base. Even happy, satisfied patients rarely refer anyone unless asked to do so. Your team members should be engaging your patients in every interaction to ensure a positive experience and should be able to ask for referrals when patients are pleased.
Only you can review your practice, your time, and your schedules to determine when and how frequently you should hold team meetings. Whether you meet weekly, monthly or another timeline, make your meetings regular and effective. You will see benefits to your team, your patient’s experience, and your practice.
